{"id":109,"date":"2018-04-14T18:26:38","date_gmt":"2018-04-14T18:26:38","guid":{"rendered":"https:\/\/projects-old.etc.cmu.edu\/novelty\/?p=109"},"modified":"2018-05-06T18:26:58","modified_gmt":"2018-05-06T18:26:58","slug":"week-12-field-trip-to-elizabeth-forward-more-puzzle-prototypes","status":"publish","type":"post","link":"https:\/\/projects-old.etc.cmu.edu\/novelty\/index.php\/2018\/04\/14\/week-12-field-trip-to-elizabeth-forward-more-puzzle-prototypes\/","title":{"rendered":"Week 12: Field trip to Elizabeth Forward, more puzzle prototypes"},"content":{"rendered":"<p>This week we went to Elizabeth Forward to learn more about their media center. It was a blast!<\/p>\n<p>We learned the progress they&#8217;ve made, and it was a great experience to see how teens are happy and relaxed in the space they own. We then collected the images and wrote down our notes about how our clients can make the space better.<\/p>\n<p>This week we also went to visit the marketing manager in Carnegie Library to learn their\u00a0 marketing strategies on teens. Below are our main takeaway:<\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Teens also need to own space on social media. The importance of teen generated content -&gt; ipad passing around libraries. <\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Make the account authentic. <\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Shy away from events promotion. Teens are sensitive<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">The target audience is not necessary only teens. It could also be parents and educators &#8211; who can spread out the information.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">When it comes to creating a new account, the traditional marketing strategies work best. Advertising online and flyers in library. \u00a0<\/span><\/li>\n<\/ul>\n<p>Other than the research, we also worked on the puzzle iterations and tool development. Next week we will have our playtest in the library so we were also working on it.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>This week we went to Elizabeth Forward to learn more about their media center. It was a blast! We learned the progress they&#8217;ve made, and it was a great experience to see how teens are happy and relaxed in the space they own. We then collected the images and wrote down our notes about how [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-109","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/projects-old.etc.cmu.edu\/novelty\/index.php\/wp-json\/wp\/v2\/posts\/109"}],"collection":[{"href":"https:\/\/projects-old.etc.cmu.edu\/novelty\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/projects-old.etc.cmu.edu\/novelty\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/projects-old.etc.cmu.edu\/novelty\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/projects-old.etc.cmu.edu\/novelty\/index.php\/wp-json\/wp\/v2\/comments?post=109"}],"version-history":[{"count":1,"href":"https:\/\/projects-old.etc.cmu.edu\/novelty\/index.php\/wp-json\/wp\/v2\/posts\/109\/revisions"}],"predecessor-version":[{"id":110,"href":"https:\/\/projects-old.etc.cmu.edu\/novelty\/index.php\/wp-json\/wp\/v2\/posts\/109\/revisions\/110"}],"wp:attachment":[{"href":"https:\/\/projects-old.etc.cmu.edu\/novelty\/index.php\/wp-json\/wp\/v2\/media?parent=109"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/projects-old.etc.cmu.edu\/novelty\/index.php\/wp-json\/wp\/v2\/categories?post=109"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/projects-old.etc.cmu.edu\/novelty\/index.php\/wp-json\/wp\/v2\/tags?post=109"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}